Being “always there,” regardless of whether “there” is the foreground or background, takes a special kind of strength. Continue reading Constant presence is strength

Recreating an impression requires some translation across the senses. Continue reading When reconstruction takes more than the sum of deconstructed parts

In other words, it’s all relative. Continue reading The importance of a thing (depends on the other things)

You know when you get something stuck on your nose and you smell it everywhere you go? Continue reading Maybe it’s not all around, but only on your nose

Reformulation is inevitable—especially when it comes to you and me. Continue reading When memory becomes better than the real thing

You don’t have to internalize everything that’s thrown at you. Continue reading It can be given but you don’t have to take it

Information is like perfume, in that it can be shared without loss. Continue reading It can be given but not taken away

If “familiarity breeds contempt,” what happens with overfamiliarity? Continue reading The devil you know is still a devil

Take a whiff of your favorite perfume to remind yourself of what you have. Continue reading The scent of small successes

Perfume speaks directly to the one who smells it. Continue reading Perfume: a universal language

Perfume can be a powerful boost to your “game face.” Continue reading Be yourself—more—with perfume

What we remember by smell is a moment in time. Continue reading Scentsory reprogramming

To get to know a perfume, or a person, you have to take time and pay attention. Continue reading A yen for zen

It’s a good influence, for these and other reasons. Continue reading How perfume makes you a better person

Perfume has opened to me a whole new world of wonder. Continue reading A scent for ascent to a sense of wonder